RadPad Apartment Finders

Branding / Social / Interactive

RadPad provides access to millions of apartments for rent and has neighborhood experts in major cities to help customers find the perfect pad. We were enlisted to increase their conversion rate on their social media advertising.

We worked on branding and messaging to ensure we communicated RadPad’s differentiating benefits to their potential customers. We expanded the brand’s color palette and used witty copy to set up their ads. Additionally, we created efficient landing pages for lead generation, and delivered a series of emails for lead nurturing.