Brandywine approached Black Eye to name and brand a vibrant retail/ office tower in Austin.
One Uptown
Naming / Branding / Logo Design / Print Design / Environmental Design
Our logo includes a mark derived from the unique vertical frits or spines on the building’s exterior. They represent upward movement, literally and figuratively. Our brand palette is inspired by the integrated natural elements inherent in the design of the property, including sky, sunlight and greenery.
